What is Gorgias?
Gorgias is a popular helpdesk software built for Shopify brands, designed to centralize customer conversations, pull in order data, and offer macros and automations. Merchants use Gorgias to:
- Manage email, chat, and social support in one inbox.
- Connect support conversations with Shopify orders.
- Automate repetitive tasks with rules and macros.
It’s especially well-known in the US and EU ecommerce ecosystem.
Why Consider Gorgias Alternatives?
While Gorgias has strong Shopify integration, many D2C and Shopify merchants in India (and other emerging markets) run into challenges:
- High Pricing – Gorgias bills based on ticket volume, making costs unpredictable and steep as your brand scales.
- Overkill for Small Teams – Many features are advanced but unnecessary for small/mid-size Shopify brands.
- USD Billing – Pricing in USD hits harder in India when converted to INR, raising costs further.
- Complexity – Setup and operations can feel heavy compared to lightweight, modern tools.
- Support Gaps – Reports of slower support response times when compared with expectations.
If you’re growing your Shopify or D2C brand in India, you need a simpler, affordable, AI-powered helpdesk alternative.
What to Look For in a Gorgias Alternative
When evaluating alternatives, here are the must-have features:
- Deep Shopify Integration – Order history, returns, refunds, and edits right in the support inbox.
- Omnichannel Inbox – Email, WhatsApp, chat, and social media in one place.
- AI Automation – Suggested replies, auto-tagging, and ticket prioritization.
- Affordable Pricing – Predictable, India-friendly pricing.
- Ease of Setup – A helpdesk you can start using in hours, not weeks.
Top Gorgias Alternatives for Shopify & D2C in India
1. Zoopy Desk – Best Shopify Helpdesk Alternative in India
Zoopy Desk is an AI-powered helpdesk built for ecommerce, with a special focus on Shopify and D2C brands in India.
Why Choose Zoopy?
- Affordable Pricing (India-first): Unlike Gorgias, Zoopy offers INR-based pricing designed for SMB budgets.
- AI-Powered Efficiency: Reply faster, reduce response times, and automate “where is my order?” queries.
- Deep Shopify Integration: Pull Shopify order data, edit/cancel orders, and manage returns directly inside tickets.
- Omnichannel Inbox: Handle email, WhatsApp, and social queries in one clean interface.
- Simple Setup: Get started in minutes without heavy onboarding.
Best For: Growing Shopify brands in India that want a powerful, affordable, and AI-first helpdesk.
2. Freshdesk – Generalist Helpdesk with Add-ons
Freshdesk (by Freshworks) is a versatile customer support platform used across industries.
Pros:
- Wide feature set with automation and AI chatbots.
- Can integrate with Shopify via apps.
- Well-known Indian SaaS brand with strong global presence.
Cons:
- Not ecommerce-first.
- Lacks deep Shopify workflows.
- Can feel bloated for small teams.
Best For: Businesses looking for a general helpdesk tool, not tailored for ecommerce.
3. Zendesk – Enterprise-Grade Support
Zendesk is a global leader in support solutions, built for large enterprises.
Pros:
- Extremely customizable with advanced workflows.
- Omnichannel support including phone, chat, and email.
- Huge ecosystem of integrations.
Cons:
- Expensive and complex.
- Not Shopify-first—requires setup and custom apps.
- Overkill for small Shopify brands.
Best For: Large enterprises with big support teams and complex needs.
4. Richpanel – Self-Service Focused Helpdesk
Richpanel emphasizes reducing ticket load through self-service portals.
Pros:
- Customer self-service for returns, refunds, and FAQs.
- Integrates with Shopify.
- Helps cut down ticket volumes.
Cons:
- Limited AI automation.
- Less flexible for non-self-service workflows.
Best For: Shopify brands that want to reduce tickets by pushing more customer self-service.
5. Help Scout – Lightweight Alternative
Help Scout is a simple, lightweight helpdesk often used by SMBs.
Pros:
- Clean interface and easy to set up.
- Affordable for small teams.
- Focus on collaboration.
Cons:
- Not Shopify-first.
- Lacks ecommerce automation features.
- Limited India-specific relevance.
Best For: Small businesses that want simplicity over advanced ecommerce workflows.
Final Verdict: The Best Gorgias Alternative in India
If you’re evaluating Gorgias competitors for Shopify & D2C in India, Zoopy Desk stands out as the best alternative in 2025.
- Shopify-native features that rival Gorgias.
- AI automation to reduce support burden.
- Affordable INR pricing designed for Indian ecommerce growth.
- Omnichannel support including WhatsApp—a must-have for Indian D2C brands.
👉 Ready to experience it? Try Zoopy Desk free and see why it’s the best Shopify helpdesk alternative to Gorgias.
